Discover why customers with similar revenue generation are not equal, and how applying that truth holds the key to maximizing profitability in your business.

The NAW Institute for Distribution Excellence, in alliance with Texas A&M University's Industrial Distribution Program has researched and documented how the concept of Customer Stratification can be used to boost a distributor's profitability. Learn how this innovative approach to customer modeling goes beyond mere interest, becoming an indispensable tool at the forefront of all customer-facing policies and decisions, and reducing the risks your company faces in today’s markets.

Join us to see how the ProSales solution fulfills the NAW’s vision for customer stratification and helps your company be more profitable. We will dive into the methodology and timeline for implementing customer stratification in your organization.