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The Critical Role of eCommerce in Automating B2B Order-to-Cash

Original Air Date

Mar 08, 2022

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Across industries, manufacturers and distributors are facing persistent supply chain challenges, an evolving workforce, and ever-increasing customer expectations.

The business landscape has changed, forcing many to rethink their order-to-cash strategies without a clear path toward immediate advancement.

According to Forrester, U.S. B2B eCommerce will reach $1.8 trillion by the end of 2023, fueled by the increasing realization that eCommerce capabilities are now required to maintain relevancy and thrive in the evolving environment.

This webinar will explore the critical role eCommerce plays in successfully addressing the challenges of today's B2B landscape by offering timely customer-specific information, personalized user experiences, and greater automation of the order-to-cash process.

Ian Williams

Ian Williams

Team Lead, eCommerce

Billtrust

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